From last few months Google has done so many changes & updates in his algorithm to show us the best results. So many blogs or websites got affected with these changes. You can check this latest news where a blog network penalized by Google. So stay away from the black hat seo techniques & follow only the genuine seo techniques to improve your keywords ranking & stay there for long time.
Recently Google introduced a new feature “Knowledge Graph”. You know what knowledge graph means?
“The Knowledge Graph enables you to search for things, people or places that Google knows about—landmarks, celebrities, cities, sports teams, buildings, geographical features, movies, celestial objects, works of art and more—and instantly get information that’s relevant to your query. This is a critical first step towards building the next generation of search, which taps into the collective intelligence of the web and understands the world a bit more like people do.” – Google blog
Check out the Video
So now it’s very clear that Google is doing all possible activities to show us the best & relevant results only & it’s going to prove with the new feature “Knowledge Graph”. With knowledge graph Google can understand better about our search queries and can give us much relevant & targeted results which we might don’t know.
Suppose you are looking for “Taj Mahal” then you can get so relevant results in right side like people also search for, other relevant results like Musician, Taj Mahal Hotel where might had dinner last night & you are search for the place. You can see the results in Image below.